My experience (only 2ish resets, so if this is no longer the case let me know!) is that stocks and bonds largely sit unsold on the primary market, and even moreso on the secondary market. Players can’t fundraise effectively. This is due to lack of capital, a clunky way for price / value to be determined (basically lack of demand), and lack of reward. (I would be interested in hearing someone’s experience playing solely as an investor… is it even possible? Maybe I’ll try that next reset). Basically, I don’t see much of a benefit in buying / selling stocks or bonds in the current set up.
My idea is this - create some AI functionality to replicate the hedge fund managers, retirement plans, individual investors etc who should also be interested in your stock. This could be quite sophisticated or quite simple. You could have it look at company fundamentals, program in some irrational exuberance (or apathy) or whatever. You could start with a low demand and finangle it to ensure that the game doesn’t unbalance. The stock and bond system needs a way for value to be determined and transferred like it is in real life - almost instantaneously (a slight oversimplification, but work with me).
The best part is, the game kind of already does this in another area. This would in essence be the same as the current functionality for the actions of consumers of retail goods! The imaginary consumers would buy and sell the securities, moving the price up and down (instead of the boring flat line that every stock or bond currently has) and creating some engaging gameplay, while giving players an actual ability to fundraise and give more tangible reward for players who want to deal in stocks / bonds.
Thanks for considering!